Skip to content

Guides

Practical guides and checklists for website owners. Factual, with sources. Not legal advice.

Guide Last checked: October 2026

Accessibility statement template: blocks to fill in

Two templates to copy and fill in: one for businesses that must explain how their service meets the accessibility requirements, one for publ…

Read guide
Guide Last checked: October 2026

Third-party services on your website: what loads when

Many websites load parts of their pages from other companies' servers. This guide explains which services are typical, why it matters whethe…

Read guide
Guide Last checked: October 2026

Privacy policy: keep the list of services up to date

A privacy policy is often written once, while the website keeps changing. This guide shows what the GDPR asks for about recipients, where th…

Read guide
Guide Last checked: October 2026

Showing price reductions: the 30-day rule and more

A struck price or a ‘−20 %’ badge needs more than two numbers. This guide explains the 30-day rule for price reductions and the other price …

Read guide
Guide Last checked: October 2026

Job ads and pay transparency: what to include

The EU pay transparency directive brings pay into the recruiting process: applicants should learn the pay or its range, and employers must n…

Read guide
Guide Last checked: October 2026

Newsletter checklist: what to check before sending

A newsletter cannot be called back once it is sent. This checklist goes through the parts of an email that most often go wrong, from the sub…

Read guide
Guide Last checked: October 2026

hreflang mistakes and how to fix them

hreflang links only work as a complete set. This guide shows the errors that most often break such a set, how to find them and how to fix th…

Read guide
Guide Last checked: October 2026

Green claims in shop texts: the new EU rules

Words like ‘eco-friendly’ or ‘climate neutral’ sell, and since 27 September 2026 the EU rules on them are much stricter. This guide explains…

Read guide
Guide Last checked: October 2026

FAQ from customer questions: collect, sort, answer

The questions your customers send you every week are the best material for an FAQ. This guide shows how to turn them into answers step by st…

Read guide
Guide Last checked: October 2026

Colour contrast for text, buttons and icons

Text that is too faint is hard to read for many people. This guide explains how the contrast ratio is calculated, which values WCAG sets for…

Read guide
Guide Last checked: October 2026

Broken links: find them, fix them, avoid redirect chains

Links break quietly: a page is renamed, a file is deleted, another website moves. This guide explains the kinds of broken links, how a check…

Read guide
Guide Last checked: October 2026

AI crawlers and robots.txt: what you can control

AI companies visit websites for different reasons: to train models, to build an AI search index or to fetch a page for a user. This guide ex…

Read guide