Deadline calendar: EU rules for your website

How to read this calendar

A regulation applies directly in all Member States from the date it names. A directive first has to be put into national law, and each country may do this at a different time. For directives the calendar shows the date in the directive.

Product safety: information in online offers

The General Product Safety Regulation (EU) 2023/988 applies from 13 December 2024 (Article 52). If you sell consumer products online, Article 19 requires each offer to show clearly and visibly at least: the name or trade mark of the manufacturer with a postal and an electronic address; if the manufacturer is not established in the EU, the same details of the responsible person; information that identifies the product, including a picture and its type; and any warnings or safety information in a language consumers can easily understand.

What to do: check your product pages and your product data feed for these four points. Do4U now has a tool for product pages: the Product page check (GPSR). Details are in the guide ‘Product safety in online shops: what the GPSR requires’.

AI literacy in your team

Chapter I of the AI Act, Regulation (EU) 2024/1689, applies from 2 February 2025 (Article 113). It contains Article 4 on AI literacy. In the first version, providers and deployers of AI systems had to ensure, to their best extent, a sufficient level of AI literacy of their staff. Since 27 July 2026 the wording of Regulation (EU) 2026/1744 applies: providers and deployers take measures to support the development of AI literacy of their staff and of other persons who use AI systems on their behalf.

What to do: if your team uses AI tools at work, note which tools these are and how people learn to use them. Do4U now has a tool for this, the AI literacy policy (AI Act Art. 4), which drafts internal rules with a training plan. Details are in the guide ‘AI literacy at work: rules, training and records’.

Accessibility of online shops

Directive (EU) 2019/882, the European Accessibility Act, applies from 28 June 2025 (Article 31). Among other things it covers e-commerce services for consumers. Germany put it into the Barrierefreiheitsstärkungsgesetz (BFSG), Poland into the act of 26 April 2024 (Dz.U. 2024 item 731). Service contracts agreed before 28 June 2025 may continue until they expire, at the latest until 28 June 2030 (Article 32).

What to do: check forms, contrast, alt texts and keyboard use, and publish the information on accessibility. Details are in the guides ‘Accessibility law for small online shops (EAA)’ and ‘Accessibility statement: who needs one, what goes in’.

No more link to the ODR platform

Regulation (EU) 2024/3228 repealed Regulation (EU) No 524/2013 with effect from 20 July 2025 and discontinued the European Online Dispute Resolution Platform (Articles 1 and 2). The old regulation required online traders to link to the platform on their website. The platform no longer exists.

What to do: remove the link and the sentence about the platform from your legal notice, your terms and your footer.

Pay transparency in job ads

Directive (EU) 2023/970 had to be put into national law by 7 June 2026 (Article 34). Applicants have a right to information about the starting pay or its range. Poland added rules to the Labour Code with effect from 24 December 2025 (Dz.U. 2025 item 807). For Germany we found no act putting the directive into law on gesetze-im-internet.de (as of 30 October 2026). Details are in the guide ‘Job ads and pay transparency: what to include’.

Withdrawal button for online contracts

Directive (EU) 2023/2673 amends the Consumer Rights Directive 2011/83/EU. Member States had to adopt their rules by 19 December 2025 and apply them from 19 June 2026 (Article 2). The new Article 11a says: if a consumer concludes a distance contract through a website or an app, the trader provides a withdrawal function. It is labelled ‘withdraw from contract here’ or with an equally clear wording, stays available for the whole withdrawal period and is easy to find. The consumer sends the statement with a second button labelled ‘confirm withdrawal’ and then receives an acknowledgement of receipt on a durable medium without undue delay.

Germany: gesetze-im-internet.de shows the rule in § 356a BGB. Poland: in the consolidated Consumer Rights Act (Dz.U. 2026 item 1244, legal state of 2 September 2026) we did not find such a function. Do4U now has a tool for this: the Withdrawal button check. Details, also on the German cancellation button, are in the guide ‘Withdrawal button and cancellation button in online shops’.

AI notices on your website

Article 50 of the AI Act applies from 2 August 2026. People must be told that they are interacting with an AI system unless this is obvious. Realistic AI images, audio and videos (deep fakes) must be disclosed, and so must AI texts that inform the public on matters of public interest, unless a person has reviewed them and someone holds editorial responsibility. Details and templates are in the guide ‘Labelling AI content’.

Environmental claims

Directive (EU) 2024/825 makes the rules on environmental claims much stricter. Member States apply it from 27 September 2026. The Polish amending act (Dz.U. 2026 item 1353) enters into force on 27 September 2027. Details, also on the German UWG, are in the guide ‘Green claims in shop texts: the new EU rules’.

What you can check now

• List the pages where you deal with consumers: shop, booking, customer account, contact and sign-up forms.
• Note for each rule on this page whether it applies to you, and why or why not.
• For each rule that is still to come, set a reminder in your own calendar a few weeks before the date.
• Check again after a relaunch, a new plugin, a new shop system or a new payment provider.

Work with Do4U

Do4U has a check for several entries in this calendar: the Accessibility check and the Accessibility statement for the EAA, the AI transparency check for Article 50, the Green claims check, the Job ad check and the Legal notice check, which also finds a link to the closed ODR platform. For product safety there is now the Product page check (GPSR), for the withdrawal function the Withdrawal button check and for AI literacy the AI literacy policy (AI Act Art. 4).

Do4U finds hints and builds drafts. It never says that your website meets a law. You check the results and decide.